Mabel (avatar)
updated 1 year ago

Ask me anything! (it’s now or never T_T)


No words can speak better than these ketnipz stickers on tele wtf. This conversation is so funny but not too because the truth in it is too real. Ah Dayre oh Dayre, the sense of loss once you are gone...

I been wanting to talk about the TTR pieces Joyce sent over (THANK YOU LOVE!) but knowing that it might be my last ever review on this space is giving me waves of pain 😭


My favourite quiet time reads of perceptive Dayreans,

My day-to-day made interesting by pics and lives of others,

My love of pretty clothing/ beauty products and store updates for my next purchase,

My world view growing when I see through the lens of others who live, study and work overseas,

My knowledge level growing on what I never knew I never knew,

My opportunities to cross pass with people I would otherwise never,

My group chat updates on trashy content,

My tolerance to agree to disagree with strong opinions,

My lunch time conversations of the latest drama online,

Wow it’s really not gonna be the same, good or bad :-(

You know what guys, I’ve always wanted to do an AMA but never had the confidence to and put it to every next milestone i.e. “aiyah! Maybe if and when it actually does happen, when I reach 3k on Dayre!”

All as we all know..... I might never see that day come T_T it’s now or never!

So, ask me anything

It’s V-day anyway and not like I am busy receiving surprises of my life LOL it’s the regular get-go once more hahaha.

Work, job hunting, influencer marketing, like I wanted to host the last time around, or just anything else if you’ve ever wanted to know something from my perspective. Ask away!! If it doesn’t work out anyway at least I can say I’ve tried LOLOL.

@gilliansng ^

Met at Nuffnang, who hated me at the start coz she thought I was too noisy HAHAHAHAHAHA. Look who actually found herself in another body.

There’s no other like a gillisaurus but if you want to meet her hmu.

HAHAHAHAHAHAHAHA bet you didn’t expect the tables to be turned πŸ˜‰πŸ˜‰πŸ˜‰

P.S. don’t really contact me to meet her pls

^ @yinagoh

HAHAHAHAHAHAHA making my life very difficult this stupid Yina HAHAHAHA.

^ @sgbudgetbabe

Another one making life difficult HAHAHAHAHAHA.

Well in all fairness I’m actually ok with most influencers unless you cross me. No favourites because I like all my influencers I handled for different reasons and I am personal friends with most that I handled for >1 year. Can’t ask me to pick which of my friends I like the most can you? Hahahaha

^ @melmonica

I have actually thought about this extensively before LOLOL. One of my fav questions to ask people when getting to know them better. Chicken chop with aglio olio for me!

^ @valerielim

And a date we now have! Hahahahaha I can’t pick favourites! Y’all know the best way to make my life difficult πŸ˜‚πŸ˜‚

Doing social media at Klook!

Second part in terms of gaps, tons haha. Too little middle to high reach influencers that brands like to go for, and less quality amongst the lower numbers because of the bigger number of the pool. Too few YouTubers to choose from, and too many base their following off IG, which is all too fleeting for many marketers out there.

Not an easy problem to fix because it’s quite like the situation of rich getting richer and poor getting poorer, just that in this case the bigger influencers are getting a lot but less so the smaller ones which opportunities are harder to come by and thereby build their profile. PLUS no government to manage this sooooooooo πŸ˜‚ no conclusion for you sorry! Hahaha

^ @rxchelll


^ @innerchild

Haven’t read Reddit in a loooooong while hahaha I kinda miss it! Reddit seriously gives me so many random facts in life that sticks in my brain HAHAHA. Most interesting pieces off the top of my head:

1) under the ‘WTF’ sub Reddit, someone showed a pic of his hand or something, can’t remember the exact body part, which had one or two single curly long hairs growing out of it. It’s a very odd place to have hair that long and curly so I clicked in. Turns out he had an accident from his younger days and needed skin grafting and the doc took it from his groin area which essentially makes it... Pubic hair.

This really stayed in my brain for so long 🀯

2) When we boil water we want to kill germs and someone asked on Reddit what happens to the body of germs and if they dissipate because... it does right? Turns out, it doesn’t. So we essentially drink boiled water with the body of germs, you’re welcome. LOL.

Ok those two are off the top of my head coz they resurfaced in real life conversations lately but there are so many more and I just can’t think of them now hahahaha.

^ @chewbs

YOUR QUESTIONS ARE TOO DAMN DIFFICULT TO REPLY YOU POS!!! The only one I can answer is why I am so noisy LOL.

Mainly because my hearing sucks and so I must talk extra loudly so I can hear myself and also noisy is my defence mechanism against awkward silences and I grew up in a relatively big family and like to spread my joy if being a happy person hue hue hue #legit

^ @honeycakes

I think it depends on the values you hold true to you. For me I think job satisfaction and growth are key factors that I go by with secondary factors that are also important like job stability and pay.

For me I felt like I wasn’t learning anything new + no growth outlook resulting in less job satisfaction, and of course I would loved to have more $$ if I don’t have growth. At least have one right? Didn’t have both so off I went LOL.

^ @dancingintherain

To your first qn, mainly target audience and medium.

By entertainment companies I’m going to assume it’s in the more traditional sense of actors and not the more modern mixed influencer-actor entertainment companies. For older audiences and if they would like endorsements to run in a long period, with offline exposure, artistes in this traditional sense make sense, coz they don’t really take up short term stuff and people like the familiar face on & from mediums like TV.

Online wise, target audience is def a lot younger, attention span is shorter. Mediums, without saying, refer to online channels a lot more. Brand loyalty is not really as much with influencers so you will need to live with that + the fact that social (and your endorsement) is very fleeting.

To answer your second question, I feel that it’s relatability and engagement with followers. Influencers interact with their audience and have a tighter knit community as compared to traditional artistes who target the masses.

For someone you see on TV of whom you want to support based on cult following and sheer support of the actor vs the girl next door who you know is similar to you and used this product and it worked for her - which are you inclined to?

Of course for the former there are other benefits like exposure, top of mind awareness but I’m discounting all that for an easy comparison. So yup!

Day 45

Wednesday, 14 Feb 2018

153 33
joycesayshello (avatar)

joycesayshello πŸ€—πŸ€—πŸ€—

1 year ago

yeomabel (avatar)

yeomabel @joycesayshello SOON!!!

1 year ago

pearlynkmin (avatar)

pearlynkmin 😭😭😭😭😭😭😭 WAI U MAKE ME GO ALL EMO

1 year ago

fattysimz (avatar)

fattysimz #dayreisgone too damn sad and real 😭😭😭

1 year ago

melmonica (avatar)

melmonica #friendshipgoals right there ☝ mabs, do u hv ig acct i can follow? will miss ur writing 😒

1 year ago

chrislovee (avatar)


1 year ago

yeomabel (avatar)

yeomabel @pearlynkmin 😭😭😭 where am I gonna read about updates of baby 2 and how Rey will love her little sibling now 😭😭😭

@fattysimz damn brutal man.. The news hit me like a tsunami when I started realizing how much I will have to detach from it the day it is rly gone 😒

@melmonica thank you for appreciating and reading all this while 😒 I’m on IG by @yeomabel as well!

@chrislovee how r we gonna ask ash how she is if we don’t know how she is from Dayre anymore T_T

1 year ago

jnsh_ (avatar)

jnsh_ It hits me every single day:( for once I’m dreading the end of a month. Hugs babe ❀️

1 year ago

lucidreams (avatar)

lucidreams Set in set in then NEH REPLY MY MSG. This girl needs to be spanked @chrislovee

1 year ago

gilliansng (avatar)

gilliansng Where did you meet such a gem of a Friend like Gillian? Can I meet her too? πŸ˜‚πŸ˜‚πŸ˜‚ TRICK QNS.

Why you tell everyone I was eating Wang Lye at 1am. Some things are meant to be kept secret!!!!! πŸ˜‚πŸ˜‚

1 year ago

Enjoy reading this?

Join our community! Download the app, and get updates from yeomabel. Remove this bar by logging in.

Download on the App Store (iOS) Download on the Play Store (Android) Download on the Play Store (Windows)